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How to Verify the Reliability of a Bookmaker


In the Web, it is enough to click several times to find dozens of bookmakers’ offers. How to avoid being taken in and distinguish a bookmaker of lousy reputation from a reliable business How to choose a reliable bookmaker to have the money you invest safe Each bookmaker praises top quality of its offer and high rates, tempts players with attractive bonuses, introduces its company as a trusted, safe and reliable business that takes care of its users and the safety of their data and money. Bookmakers boast themselves and try to present their portal as the one where players should deposit their money and make bets. Should we really trust such marketing descriptions and boasting unquestioningly Or maybe instead of believing such bookmakers unquestioningly, should we better obtain an opinion from bookmaker’s portals for tipsters This idea is slightly better. However, unfortunately, there are few pages describing bookmakers’ offers that objectively present both advantages and disadvantages of individual bookmakers. Websites on bookmaking usually earn on presenting bookmakers’ offers. Thus, as a rule, they advertise bookmakers without paying attention to their disadvantages. There are also forums on bookmaking and opinions published by players. Unfortunately, such assessments will not be objective, either. In the Internet people usually describe their bad experience because negative emotions generate much greater pressure to share their experience in public than positive experience. In the forums, many players just vent their frustration connected with money loss because of their bad predicting or failure to read rules of bonuses or general bookmaker’s rules carefully. And this is usually the cursory reading of rules that is a reason for misunderstanding, account closure, or payment suspension.

Examine a bookmaker carefully because choosing a bookmaker is not an easy task. As how is a novice to find out whether, for example, Unibet is a reliable bookmaker and another one is not Unfortunately, there is no single response to this question. We will try to present several important hints on what elements you should pay attention to when you choose your “first” bookmaker. Texts published on the bookmaker’s website are pure marketing. Thus, do not treat them as the actual description of products offered. Pay only attention to the bookmaker’s market experience and awards it obtained in the meantime. If the bookmaker has provided first rate services and obtained awards and honours from specialised magazines and organisations for the latest 5 years, it can be considered as a reliable business in all likelihood.
Opinions are not equal because they depend on the rank and quality of a portal that publishes them. Take into attention exclusively opinions and assessments published by first rate specialised bookmaker portals like Hungarian portal „ sportfogadás online „ - hu-bonusz.com. Omit all pseudo websites like “Ranking of Bookmakers 2019” or “Best Bookmakers of 2019” because they do not provide reliable information and are created solely to attract new players to bookmakers. The “best” bookmaker in a given ranking is always the best for a website owner (as it pays most for the advertisement), and not for a player. Therefore, all opinions on websites and portals should be treated with indulgence and should be verified. Players’ comments and posts in forums are highly valuable when you assess the bookmaker’s reliability. Although they are very subjective and, as mentioned above, they do not concern the substance very often. If you find 10 quite reasonable negative comments on a given subject and only one positive comment that defends a bookmaker, it should be a warning for you. While reading players’ comments, pay attention to their style. A comment written carefully and made of several sentences to describe a problem between a player and a bookmaker is much more worth than a quickly scrawled “this is a fraudster, it did not give me a bonus” or “I don’t recommend”. It must be also noted that there are at least 10 satisfied players who did not write a comment because they were not motivated enough per one unsatisfied user who published their opinion. Recent opinions are more valuable than those published several years ago. Several negative comments in a short time is a very serious warning. In such a case, give up a given bookmaker for several months and wait how the situation will develop. The majority of negative opinions means that there must be something wrong with a given company.
It is also worth paying attention to the “origin” of the bookmaker. If it is young, this does not need to mean that it is less reliable. Energybet can be an example. This is a very young bookmaker, which was established on the basis of the experience of very popular Energycasino. Thus, a bookmaker with small experience based on strong structures of a well-known casino operator.

SBR bookmaker`s reliability ranking

A reliable bookmaker improves the safety of your money. Sportsbook Review (sportsbookreview.com, SBR) is an independent English bookmaker’s portal. Since 1999, it has been monitoring bookmaker’s companies in terms of reliability, solvency, the safety of players’ money, the accuracy of bonus offers, problems with payments, and attempted swindling. At present, SBR publishes assessments of 190 active bookmakers. For many years, the same companies have been at top positions (Unibet, William Hill or BetClic). Apart from monitoring the bookmakers, SBR also actively supports players and defends their rights. Thanks to SBR, tipsters recovered over 2 million USD from dishonest bookmakers. The portal has also a discussion forum where each user can post their opinion. On the basis of its own information and opinions obtained in the market, SBR assesses the reliability and solvency of bookmaker’s companies. The portal hires the whole group of employees who are responsible for updating the ranking of assessments of bookmakers. Employees of Sportsbook Review review their opinions from time to time. Thus, the SBR assessment may be deemed to be always valid. The assessments are updated every few months or whenever necessary.

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